Accepting new projects
Dibyajyoti Deb • Brand Builder | Visual Storyteller | Tech Explorer
I love to deliver marketing with a focus on
visual storytelling.
Helping startups and brands craft expressive and engaging marketing content that creates long-term recall.

Notable Projects
OnePlus 7 Product Launch Film
This product release video was designed to build recognition and stimulate excitement for the introduction of the OnePlus 7 smartphone. The purpose was to foster launch buzz without directly discussing the device. A crucial approach to arouse curiosity while withholding product details.
Views
42M+
Engagement
91K+ Likes
Nord Global Launch
The manifesto film to launch the new sub-brand by OnePlus. The asset was designed to be the primary brand marketing asset for the global launch. This asset is a love letter to the past and a glimpse of the new. A statement of a bold new expression without the rebelliousness but respect for the past. Targeted to younger audience.
Views
908K+
YouTube Trends
No. 2*
Lenovo Thought Leadership
The film delves into the symbiotic relationship between evolving technology, hybrid work models, and the modern remote worker. By painting a scenario where technology shoulders the heavy lifting, it underscores the shift towards emphasizing more meaningful tasks and contributions. This piece isn't just a concept; it offers a lens into Lenovo's forward-thinking vision. It showcases how Lenovo is not just adapting to, but shaping, the innovations of tomorrow
Usage
C-Suite & PR
Events
CES, MWC
Google Lens
For the launch of Google Lens in India. A three-part campaign follows the journey of three tech-forward professionals who use technology to get things done. Taking the campaign message of Search What You See, the asset aims at communicating the features in a 'Show, Don't Tell' manner.
Read More
Total Campaign Views
125M+
Feature Uptake
+70%
View More
How I Work
In essence, my approach to marketing is a blend of strategic thinking and the art of visual storytelling. It's about creating narratives that not only reach audiences but resonate with them, driving meaningful engagement and lasting connections.
01
Strategic Foundation
My approach starts with solid strategy. I use data to guide my visual storytelling and creative direction. This mix makes sure every story is based on facts but also feels genuine and looks great.
02
Visual Storytelling as a Tool
Every brand has a tale waiting to be told. I focus on crafting this narrative, ensuring it's genuine and compelling. I help tell it in a way that grabs attention. With the right visuals, I make sure audiences connect with the brand's message.
03
Integration of Strategy & Story
Being in the right place online matters. I strategically choose platforms that best resonate with the brand's narrative, tailoring content to fit each channel's nuances, ensuring maximum impact and engagement. This ensures the message hits home every time.
04
Holistic Rollout
Marketing is a collaborative effort. Working closely with designers, content creators, and other key stakeholders, I ensure a seamless and consistent portrayal of the brand's story, reinforcing its identity at every touchpoint.
Skills
Product Marketing
Product Launch GTM
Technical Marketing
Brand Comms
Creative Direction
Content Strategy
Social Media Marketing
Meta Business Suite
Google Ads & Analytics
Email Retargeting & Segmentation
E-Comm Strategy
MidJourney
Video Production
Office Suite
Experience
Deputy General Manager - Marketing
Mygate
Oct 2023 - Feb 2025
Global Marketing Manager
Lenovo
Sep 2021 - Feb 2023
Global Product Marketing Manager
OnePlus
Mar 2018 - Sep 2021
Marketing Manager
Rocketium
Jun 2017 - Feb 2018
Research & Insights Analyst
Time Inc.
Jan 2015 - Jun 2017
Stack






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© Dibyajyoti Deb 2023